Google Ads
Search
What type of ads are they?
Text ads displayed based on searched terms (keywords)
Where will the ads be displayed?
Ads will be displayed alongside search results on Google.com, on partner sites within the Google Search Network, etc.
Display
What type of ads are they?
Visually attractive responsive and graphical ads
Where will the ads be displayed?
Ads will be displayed based on targeting on websites with advertising space in a specific context, to a specific audience, in certain locations, etc., with the possibility of targeting users of competing websites.
Remarketing
What type of ads are they?
Visually attractive responsive and graphical ads, or dynamic ones.
Where will the ads be displayed?
Ads targeted at users of your websites.
Shopping
What type of ads are they?
Ads containing information about a specific product, such as an image, name, price and link to the store (these details are obtained from the linked Google Merchant Center account)
Where will the ads be displayed?
Products appearing in Google Shopping - intended for stores.
Video
What type of ads are they?
Promotion of video ads
Where will the ads be displayed?
Ads on YouTube and in the Google Display Network.
Promoting applications
What type of ads are they?
Ads promoting an application.
Where will the ads be displayed?
Ads are displayed across the entire Google Search and Display Network, in the Google Play store, in other applications and on the YouTube platform.
Performance Max
What type of ads are they?
A combination of almost all other types - search, display, and shopping.
Where will the ads be displayed?
Placement on YouTube, in the Google Display Network, Search Network, on the Discover channel, in Gmail and in Maps.
Seznam Sklik
Search
What type of ads are they?
Text ads displayed based on searched terms (keywords)
Where will the ads be displayed?
Ads will be displayed alongside search results on Seznam.cz.
Display
What type of ads are they?
Visually attractive responsive and graphical ads
Where will the ads be displayed?
The most read websites: Novinky.cz, Super.cz, Proženy.cz, Sport.cz, Seznam Zprávy, iDnes.cz, Sauto.cz, Smoto.cz, Nova.cz, JízdníŘády.cz, Sreality.cz, AutoForum.cz…
Retargeting
What type of ads are they?
Visually attractive responsive and graphical ads, or dynamic ones.
Where will the ads be displayed?
Ads targeted at users of your websites.
Product
What type of ads are they?
An ad containing information about a specific product, such as an image, name, price, and link to the store (these details are obtained from the linked account on Zbozi.cz)
Where will the ads be displayed?
Product ads appearing on search results pages.
Facebook + Instagram
Click-through to website.
What type of ads are they?
Advertisements promoting the brand, or specific products or services
Where will the ads be displayed?
Channels, quick articles, right column, marketplace, stories, messenger
Click-through to website.
What type of ads are they?
Advertisements promoting the brand, or specific products or services
Where will the ads be displayed?
Channels, quick articles, right column, marketplace, stories, messenger
Promotion of posts
What type of ads are they?
Advertisements promoting the brand, or specific products or services
Where will the ads be displayed?
Channels, quick articles, in-stream videos
Sale from the product catalog
What type of ads are they?
Advertisement containing information about a specific product (for shops)
Where will the ads be displayed?
Channels, quick articles, right column, marketplace, messenger
Sponsored InMail messages
What type of ads are they?
Sponsored InMail message is a message delivered to the recipient's LinkedIn inbox
Heureka.cz
Newsletters
Graphic design of the newsletter
The price is indicative, depending on the scope.
Preparation of the template
The price is indicative, just like with graphics, it depends on the scope.
Distribution
For distribution we use Email campaigns, here are also the prices of tariffs according to the number of emails.
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